Created branding for Lytro's new 3D camera, including logo lockup, typography, packaging, etc.
Exhibitor's booth for Photokina - the world's largest imaging fair in Cologne, Germany.
Lytro ILLUM was the official professional camera partner for the Made Fashion week New York 2014. Working with Fashion Designer, Chromat, the team unveiled fashion in a different light by creating the world''s first 3D lookbook.
The idea behind the packaging is to illustrate light in an abstract way by using geometric, prism-like shapes and gradient lines.
The icons and camera outline is UV-coded.